AVALANCHE APP + MAGAZINE

A concept for avalanche prediction, prevention, relief and distribution of information to the public





My role for this project:


  • Solo project for full market researching
  • Design User Interface
  • Prototyping
  • Motion Graphic
  • Branding
  • Design Magazine Layout

Abstract



Snow avalanches are the most the significant natural hazard in Europe's mountain areas during in the winter. Changing conditions concerning mainly snowfall and snowpack in these areas, coupled with the increase in winter activities, tourism, urbanization and lifelines, are responsible for catastrophic avalanches causing significant human losses and structural damages.

This application and magazine is a concept for avalanche prediction, prevention and relief and distribution of information to the public. The specific areas are Austria, France, Iceland, Italy, Spain and Switzerland based on the research.

Research and Statistics



From European Commission Joint Research Center, In this 50-year study, the snow avalanches are the major natural hazard in Europe's mountain areas during the winter. On average, they cause about 100 deaths in Europe every year as well as severe damage to mountain villages and settlements, infrastructures and forests. Avalanche consequences are particularly grave in Alpine countries such as France, Switzerland, Italy and Austria.


100

Deaths
in europe
every year

€ 1.7

billion
spent for
implementation



Key concepts





News Feed +
Dashboard



Peer
Detection



Emergency
Protocol

Competitors




Avalanche Instruction
Manual Book

This book tells you everything there is to know about safety and instruction while skiing, with thousands of helpful details about the ski resorts and cross-country and backcountry venues.



GPS Tracker
and Snow Management

Web based GPS-enabled snow plow tracking management system to integrate the snow management application with GPS devices in user fleet vehicles for live tracking.



Newsroom
(Private circle)

A newsroom is the central place where ski community can access the local avalanche situations.



Target Audiences




“2005-2009 increases in the share of soft-adventure safaris and city breaks, as well as hard-adventure backpacking holidays, water sports and skiing/winter sports.”

1,475

Adults interested in luxury holidayin 2009

8.9%

Increase from 2005-2009 (8-13 nights)

Key Personar



Michael Key

Male, 25 years old

San Francisco, CA

His friends are around 25-35 years old. His partner is in tech industry+ buzz party. He cares about how he looks in social media, so he finds some weekends to do something new and share online.


His new to skiing. He gets concerned after many people have warned him to be careful about avalanches. It would be great if he has enough information before he goes skiing.



Userflow


LOW FIDELITY
PROTOTYPE


User Testing



Some feedback from classmate and instructor:
• The app looks too separated between Newsfeed and Dashboard.
• Too many details on Dashboard about signal (Too much information)
• The authentication system to check the peer before entering to the terrain zone.

HI FIDELITY
PROTOTYPE





Newsfeed

Updates the personal tips
and safety


Dashboard

Offers handy tools once you
enter the resort area




Peer Detection

Check-in System
before entering
the resort




Emergency Protocol

A single button to contact
emergency team, no need to
jot down special phone numbers.


Video Walkthrough


Grid




Spreads


Final


Download package

• PDF pitch deck
• Video Function
• Journal for 15 weeks


Citation


Hervás, Javier. "Avalanche recommendations" avier Hervás, EC Joint Research Centre. 01 2003. EC Joint Research Centre. 11 2017

Ponserre. "AVALANCHES - IMPRESSIONS" World Conference on Disaster Reduction. 01 2003. EC Joint Research Centre. 11 2017

Kelly, Jessica. "Luxury travellers" Eco-Accommodation in Europe. 06 2011. GB TGI, Q4 Kantar Media UK Ltd 2005-09 (July-June)/Mintel. 11 2017

*The phone requires a special phone case in order to use inside the terrain.


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Tesla Solar roof

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